26-27 May 2025 | ICC SYDNEY, DARLING HARBOUR
Australia’s leading natural and healthy products trade event Naturally Good has officially wrapped for 2024. Hosting over 200 exhibitors from Australia and beyond, across categories including food, beverage, beauty, health and home at Sydney’s ICC on the 3rd and 4th of June, the annual event has been coined a success
There isn’t a rock large enough to hide under that will keep you from understanding how crucial digital influence is in the 21st century. It’s been clear for years that a brand’s market influence on online platforms isn’t just shaping individual choices, but directly impacting consumer behaviour, and now
In an era marked by escalating costs and heightened environmental awareness, Australians are stepping up. This shows that sustainable living isn’t just a trend – it’s a lifestyle choice that’s here to stay, even under economic strain. Recent research conducted, by Naturally Good, among Australians aged 18 and above shows
Similar to many personal care industries, the oral care market is witnessing a significant shift towards products that not only promise to brighten your smile but also prioritise health and sustainability. As consumer awareness grows, Australian brands are delivering on quality and values with their innovative, better-for-you products that balance
In today’s busy health and wellness space, Nature’s Farmer Sea stands out not just for what they make, but for how they make it. Founded in 2020 by two friends out of a small two-bedroom apartment, this Australian brand has since become a leader in the sea moss industry. Starting
Nutritionists, naturopaths, and doctors are among a line-up of happy customers reporting improved health thanks to popular wellness company, Akesi. Victoria McKellar and Dr Elizabeth Biggs, the gut experts behind Akesi, are thrilled with their customers’ success stories since launching their all-natural Bio-Fermented Tonics and Probiotic+ range over six years
Coming from a background in science, Elizabeth Barbalich set out to find natural and sustainable skincare. In that search, she wasn’t prepared to compromise on the efficacy of the products. When she couldn’t find what she was looking for, she created it herself, launching Antipodes in 2004. What started with
Loving Earth is a kitchen startup success story. Founded in 2007, Loving Earth has long evolved from humble beginnings and is now a much-loved Australian brand. From chocolate to pantry staples and the innovative Buckinis, Loving Earth is almost 20 years into its business journey and is just getting started.
History of the business Established in 2020, Natures Farmer Sea started almost 4 years ago in a two bedrooms apartment between two mates that were healing form cancer and brain trauma, searching for powerful natural products to strengthening their health. Today we are the leaders in the Sea Moss market
Written by Lauren Jordan – Co-founder History of the business Thirteen years ago, co-founders Natalie Winter and Lauren Jordan met at Lauren’s café. They instantly connected and began to collaborate on creative endeavours, realising very quickly how well they worked together. They would regularly announce that “one day, we will
